Chapter 6 Important Info

1. Simplifying words for conciseness and easier understanding.

a. simple and clear words so there is no difficulty in understanding

b. shorten sentence–get rid of fluff

c. impress audience by having a clear message instead of trying to impress by long, wordy

messages

2. Enhancing Tone

a. motivate audience instead of just talking/ conveying information

b. use positive and personalized language

c. focus on audience, not yourself

3. Moving Information for Emphasis

a. organize chronologically to help people follow along easier

b. put important information first/ at beginning

c. visually appealing/ easy to look at

4. Correcting for Accuracy

a. keeps credibility

b. proofread

c. get another person’s perspective on your writing/ presentation

5. Maintaining Professionalism with P3

a. planning

b. packaging

c. perfection

Summary: Effective and professional presentations depend on simple, concise, positive, personal and accurate communication with your audience.

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